david@redblugraphics.co.uk

About David Stewart

I'm a proud husband to Hazel, an NHS hero and father to 2 awesome little troublemakers Brodie and Charlie. When I'm not getting bullied from my family I'll be out with my dog Holly, doing some running or cycling, golf or watching a good box set, movie or any sport, my passion. Been helping businesses and organisations of all shapes and sizes find the best graphic solutions to their branding problems using a war chest of graphics, signage, exhibition and print products and materials. We are based in Glasgow at our 5,000 sq ft production facility. Drop in any time :-)
25 07, 2023

Lead Generation Best Practices

By |2023-08-02T14:24:25+01:00July 25th, 2023|Categories: Uncategorized|Comments Off on Lead Generation Best Practices

Lead generation best practices continue to evolve as new technologies and consumer behaviors emerge. Here are some current lead generation best practices that can help your business capture and nurture leads effectively:1. **Personalized Content Marketing:** Tailor your content to the specific needs and preferences of your target audience. Use data and segmentation to create personalized messages, emails, and offers that resonate with different customer segments.2. **Optimized Landing Pages:** Design landing pages with a clear and compelling call-to-action (CTA). Ensure that the page is mobile-friendly, loads quickly, and provides relevant information that encourages visitors to take action.3. **Lead Magnets and Gated Content:** [...]

25 07, 2023

Marketing Ideas for Your Next Conference

By |2023-08-15T20:58:28+01:00July 25th, 2023|Categories: Exhibition Tips and Tricks|Comments Off on Marketing Ideas for Your Next Conference

Marketing your business at a conference is a great opportunity to showcase your products or services, connect with potential customers, and build brand awareness. Here are some creative ideas to effectively market your business at your next conference: 1 - Eye Catching Booth Design Invest in a visually appealing and well-designed booth that reflects your brand identity. Use large banners, vibrant colors, and attractive displays to draw attendees' attention to your booth. 2 - Interactive Demos Offer interactive product or service demonstrations to engage visitors and allow them to experience your offerings firsthand. Make it memorable and user-friendly to leave a [...]

25 07, 2023

Technologies to Improve Visitor Interactions at Trade Shows

By |2023-08-15T20:59:06+01:00July 25th, 2023|Categories: Exhibition Tips and Tricks|Comments Off on Technologies to Improve Visitor Interactions at Trade Shows

To enhance interactions at a trade show and make the experience more engaging and impactful, several technologies can be employed. These technologies can facilitate communication, capture leads, and create a memorable impression on attendees. Here are some examples:1. **Mobile Apps:** Create a dedicated mobile app for the trade show that serves as a digital guide for attendees. The app can include event schedules, exhibitor directories, interactive maps, and push notifications for important updates and announcements.2. **RFID/NFC Technology:** Implement Radio Frequency Identification (RFID) or Near Field Communication (NFC) technology to provide attendees with badges or wristbands that can be easily scanned to [...]

20 07, 2023

Shedding light on exhibition stand design

By |2024-03-12T09:37:15+00:00July 20th, 2023|Categories: Exhibition Tips and Tricks|Comments Off on Shedding light on exhibition stand design

We know that exhibition stands are a great way to showcase your products or services to a large audience. But how do you make sure your stand gets noticed? Increasingly, one of the most important factors is lighting. The Benefits of Lighting Properly used lighting can do wonders for your exhibition stand. It can: Attract attention. In a crowded exhibition hall, your stand needs to be noticed. Well-placed lighting can help you do just that. Highlight important visual elements. Whether you're showcasing products, services, or simply your brand identity, lighting can help you draw attention to the most important elements of [...]

17 07, 2023

How much does an exhibition stand cost

By |2023-12-20T11:50:31+00:00July 17th, 2023|Categories: Exhibition Tips and Tricks|Comments Off on How much does an exhibition stand cost

The exhibition stand cost can vary significantly depending on various factors such as the size of the stand, the complexity of the design, the materials used, the location of the exhibition, and additional services required. There is no one-size-fits-all answer to this question, but I can provide you with a general overview of the exhibition stand cost considerations. Size of the Stand: The larger the stand, the higher the cost. The size of the stand will influence the amount of materials needed, the construction time, and the labour required for assembly. Design Complexity: A custom-designed stand with intricate features, interactive elements, [...]

16 07, 2023

Top 10 Tips to make Sustainable Exhibition Stands

By |2023-08-10T11:57:03+01:00July 16th, 2023|Categories: Exhibition Tips and Tricks|Comments Off on Top 10 Tips to make Sustainable Exhibition Stands

Creating sustainable exhibition stands not only benefits the environment but also enhances your brand's image as a responsible and forward-thinking organization. Here are some top tips to make a sustainable exhibition stand: 1. Eco-friendly Booth Design: Choose sustainable and recyclable materials for your booth construction. Opt for eco-friendly flooring, banners made from recycled materials, and low-energy lighting options. Minimize waste by designing a modular booth that can be reused or reconfigured for future events. 2. Digital Marketing and Collateral: Embrace digital marketing and reduce the use of printed materials. Use digital displays and screens to showcase information instead of printing brochures [...]

16 07, 2023

Cost Effective Ways to Stand out at my next Exhibition

By |2023-08-10T11:56:41+01:00July 16th, 2023|Categories: Exhibition Tips and Tricks|Comments Off on Cost Effective Ways to Stand out at my next Exhibition

Standing out at an exhibition doesn't necessarily require a massive budget. There are several cost-effective strategies that can help you make a memorable impression on attendees. Here are some effective ways to stand out at your next exhibition without breaking the bank: 1. Engaging Displays and Signage: Invest in eye-catching displays and signage that showcase your brand and offerings effectively. Use bold visuals, attractive graphics, and concise messaging to capture visitors' attention and communicate your value proposition clearly. 2. Interactive Elements: Incorporate interactive elements into your booth to engage visitors. This could be as simple as offering product demos, interactive touchscreens, [...]

16 07, 2023

Custom Exhibition Stands – Pros and Cons

By |2023-08-10T11:56:19+01:00July 16th, 2023|Categories: Exhibition Tips and Tricks|Comments Off on Custom Exhibition Stands – Pros and Cons

When participating in exhibitions, businesses have the option to choose between using standard or custom exhibition stands. While standard stands are pre-designed and readily available, custom exhibition stands are specifically tailored to meet the unique requirements and branding of the exhibitor. Let's explore the pros and cons of opting for custom exhibition stands to help you make an informed decision: Pros: Distinctive Brand Representation: Custom stands allow you to create a unique and memorable representation of your brand. You can incorporate your brand colors, logo, and design elements to ensure that your stand stands out from the competition. This distinctiveness can [...]

16 07, 2023

Top Tips for a Successful Exhibition: Make Your Event Shine!

By |2023-08-10T11:55:36+01:00July 16th, 2023|Categories: Exhibition Tips and Tricks|Comments Off on Top Tips for a Successful Exhibition: Make Your Event Shine!

Exhibitions can be incredible opportunities to showcase your work, network with potential clients and industry professionals, and boost your brand's visibility. Whether you're an artist, entrepreneur, or representing a company, a successful exhibition can leave a lasting impression on attendees and lead to long-term benefits. To help you make the most of your exhibition experience, we've compiled a list of top tips to ensure your event shines and stands out from the crowd. 1. Define Clear Objectives: Before you dive into planning your exhibition, take a step back and define your objectives. Ask yourself what you want to achieve from the [...]

12 07, 2023

Location, Location, Location

By |2023-07-18T14:40:00+01:00July 12th, 2023|Categories: Exhibition Tips and Tricks|Comments Off on Location, Location, Location

Choosing the best location for your stand at an exhibition can make the difference between a successful event and one that fails to meet your goals. The selection of the best spot for your budget is key to ensuring maximum exposure of your brand and broadcasting your message through visibility, accessibility and impact. In this article, I’ll cover some essential tips on selecting the prime spot in any venue to get maximum visibility and make sure you don't miss out on potential customers. 1. Invest the Time When Choosing Your Plot You should always check the floor plan thoroughly before booking [...]

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