Project Description
TheraPanacea, the AI-powered radiation therapy company, took two adjoining stands, 720 and 730, at ESTRO 2024 at the SEC in Glasgow and joined them into a single 9m × 3m peninsula, so its software could be presented across a wide frontage.
Curved end walls frame the space, and a suspended oval banner marks it out from across the hall. Six screens, from 32 to 75 inches, carry the demonstrations along the length of the stand.
At one end, a lounge area with planting offers a place to sit and talk. A bar-height counter and screen serve visitors who want a quick demonstration, and literature holders and planter bases with foamex dressings complete the layout, all on one continuous 40mm raised floor.
The result is a long, open stand that separates relaxed conversation from product demonstration without losing the continuity of a single brand space.
Key features: Two stands joined as one · Curved end walls · Suspended oval banner · Six demonstration screens · Lounge area with planting
Design, build, installation and dismantle were handled by our Scotland depot crew.
Designed and delivered by Redblu for TheraPanacea at ESTRO 2024 (SEC): a 9m × 3m peninsula stand built using our rental stocks of Aluvision.
Project Details



