Click and Collect
In-store pickup zones organised with clear wayfinding — a defined counter, signage from the entrance, and a barrier line to keep the queue orderly.
What makes a click and collect zone work
A click and collect zone fails when customers can't find it or don't know they're in the right queue. Getting it right is mostly about signage discipline — clear direction from the entrance, an obviously distinct counter, and a barrier line that makes the queue self-explanatory.
None of this needs custom-built hardware — it's a straightforward combination of a few categories, placed with a bit of thought about the customer's route from the door.
What you'll need
Pickup counter
A dedicated counter gives the pickup point a clear, staffed location distinct from general tills.
From £58Wayfinding signage
Floor and wall signs direct customers from the entrance to the pickup point.
From £6Queue barriers
Barriers define the queue line and keep it separate from general shop floor traffic.
From £31Entrance banner
A banner at the entrance flags where to go before a customer even reaches the wayfinding signage.
From £18Setting up a click and collect zone
- Signpost from the door, not just at the counter. A customer should know where to go before they've walked past three aisles looking for it.
- Physically separate the queue. A barrier line stops the pickup queue merging with general shop floor traffic or another till queue.
- Make the counter visually distinct. A different counter style or clear signage on the counter itself avoids customers queuing at a normal till by mistake.
Click and collect FAQs
Do you offer a complete click and collect package?
Browse and add items from the categories above to the interactive catalogue to build a mixed order, or get in touch and we'll put a package together for your store layout.
Can the counter and signage be branded?
Yes — counters and signage in this range take full custom graphics, so the pickup zone can carry your own branding rather than generic signage.
Ready to set up your pickup zone?
Browse the full range and build a mixed order, or talk to us about your store layout.
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