Ideally, planning should begin 6–9 months before the event - especially for space-only or bespoke builds.
Starting early gives you time to:
- Define clear objectives and ROI targets
- Explore creative concepts without compromise
- Secure internal approvals and budget sign-off
- Submit plans and technical documents to the venue
- Avoid late design changes or production premiums
With 5–6 months remaining, you’re in a strong position to create something considered, impactful and commercially focused. Rather than rushing decisions under pressure.
The earlier the planning starts, the more control you have over cost, creativity and outcome. The more time we have to create the best exhibition stand possible for you.